Do you know Salesforce? Of course, you do. It is the juggernaut of CRM, with a market cap of USD310 billion and a commanding 21.8% market share. What about Siebel Systems? Does it ring a bell? Before Salesforce became the titan it is today, Siebel was the undisputed king of CRM. “They were the darlings of Wall Street,” recalls Alok Goyal, partner at Stellaris Venture Partners and a former Siebel executive. Yet, despite having everything — money,
